The February issue of PCMA Convene is out now. We just love the scene JooHee Yoon created for the cover. Below, the scene continues into the opener spread—a story about how the desire for an authentic sense of place is changing meeting design. 

And our favorite little detail: 

Art Direction: Ben Levine and Surya Patel 

About PCMA Convene
PCMA Convene, the magazine of the Professional Convention Management Association, is the leading meetings industry publication for educational content and professional development. Convene has won numerous awards from Association Media & Publishing, the American Society of Association Executives (ASAE), the American Society of Business Publication Editors (Azbee), Trade Association Business Publications International (TABPI), Association TRENDS, and the Society of Publication Designers.